Your customer stands at the window watching the crew finish. The patio looks incredible. The lawn is striped. The flowerbeds are edged. They think, “I have to tell people about this.”
Then they sit down to write a review and realize they don’t know how to describe it. “Great job” feels thin. “They did what they said they would” feels flat. They close the tab.
Whether you have 85 reviews or just eight, the problem is the same. Thin reviews don’t showcase the work you actually did, and they give future customers and Google less context than reviews that mention the project, materials, crew, neighborhood, and outcome.