For pest control companies
small Talk is pest control review software for recurring service, one-time treatments, and termite and wildlife work. Customers answer a few quick questions about the problem, the technician, and how it went. small Talk drafts the review from their answers. They edit anything, copy it, and post it to Google themselves.
No card to start.
Illustrative customer flow
Hill Country Pest
Illustrative draft
Hill Country Pest took care of a roach problem we'd been fighting for months. Danny explained what he was using and where, and it was safe to have the dog back inside that…
Illustrative draft based on example customer answers. The customer edits every word.
Why reviews stall
The customer called because of what they saw in the kitchen at midnight. Six weeks later they haven't seen anything, which is exactly what they paid for and exactly what nobody knows how to write about.
So they type "great service" and post it. That review tells the next terrified homeowner nothing about whether you actually solved a German roach problem, whether the treatment was safe around a toddler, or whether the same technician comes back every quarter.
Whether you have 200 reviews or twelve, the problem is the same. Thin reviews don't describe the pest, the property, or the outcome, so they give future customers and Google less context than a review that names what stopped coming back.
Built for your work
Quarterly customers shouldn't get a review request every visit. Ask after the first successful treatment, after you solve a callback, or once a year — not every ninety days. small Talk is built for asking when it means something.
Customers remember Danny, not the LLC. If a customer chooses to name the tech who handled their crawl space, that detail belongs in the review, in their words and by their choice.
Kids, pets, gardens, and asthma are the real objections in this trade. Reviews where past customers describe how those were handled do more selling than any line on your website.
The difference
Illustrative pest control examples showing the difference.
Blank-box example
Renee T.
Great service, very professional.
Illustrative short review
Guided draft example
Renee T.
We had German roaches in the kitchen and I was ready to move out. Hill Country came out the next morning, and Danny actually explained where they were nesting and why the store-bought stuff was making it worse. He treated around the dishwasher and the cabinet voids, told me exactly how long to keep the dog out, and came back at two weeks to check without me having to ask. It's been four months and I haven't seen a single one.
Example details: pest type, response time, technician, safety, follow-up, outcome over time
Example questions
small Talk comes pre-loaded with topics specific to your type of work. Customers tap. They don't type.
For recurring service
For one-time treatments
For termite & wildlife work
Honest by design
Sometimes the ants return after a heavy rain. Sometimes a treatment needs a second visit. Sometimes a customer expected a guarantee you never offered. You need to hear that before the internet does.
small Talk gives every customer a real choice. Post publicly, even if it isn't glowing. Or send private feedback straight to your inbox. No review gating. No hiding the negatives. Just honest customers, honestly heard.
Helpful guides
These guides cover the plain work around Google reviews: when to ask, what Google allows, and how to help customers finish without turning the request into pressure.
Pest control review guide
How recurring, one-time, and termite customers can describe what stopped coming back.
Read the guideHow to ask for Google reviews
Timing, wording, and follow-up that do not make the customer feel chased.
Read the guideGoogle review policy guide
What is allowed, what gets risky, and how to protect the listing customers trust.
Read the guideThe offer
$79/month includes 500 customer requests. Need more? Add 100 for $25, and they stay until used. Your first 10 requests are free, with no card required.
See the full pricing detailsNo annual contract. No setup fee. No review gating. No auto-posting.
Before you start
No, and you shouldn't. Quarterly customers who get asked four times a year stop reading your texts. Ask after the first treatment that solved the problem, after you handle a callback well, or once a year for long-term accounts. small Talk is designed for asking when the review will actually mean something.
By describing what changed. The pest they were fighting, how fast you came out, what the technician explained, whether it was safe around their kids or pets, and how long it's stayed gone. Those are answerable questions even when the result is an absence, which is exactly why guided questions work better here than a blank box.
Only if the customer chooses to write it themselves. small Talk never asks a customer to name an employee and never inserts a name into a draft, because Google's policy addresses solicited employee mentions. If a customer types a technician's name on their own, that's their review and their words.
Native integrations are on the roadmap. For now you can send a review link manually in about ten seconds from any device, or import a batch by CSV after a route day. If you want an API or Zapier-style workflow for your pest control CRM, contact us and we'll help you work out what's possible today.
No, and we won't let you. Google's platform policy prohibits offering anything of value in exchange for a Google review, and the FTC's Consumer Reviews and Testimonials Rule separately addresses incentives tied to sentiment. small Talk has no incentive mechanic anywhere in the product, which is the point.
Get started
Send your first 10 review requests free. No credit card.
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