Recurring clients, asked at the right time
Biweekly customers shouldn't get a review request every visit. Ask after the first month, after a deep clean, or after your team fixes something that went wrong. Not every other Tuesday.
For cleaning businesses
You were trusted with their house key. The review says "great job."
small Talk is review software for house cleaning, recurring service, deep cleans, and move-out work. Customers answer a few quick questions about the clean, the team, and how it went. small Talk drafts the review from their answers. They edit anything, copy it, and post it to Google themselves.
Send 10 free review requests
No card to start.
Customer-approvedNo review gating$79/moBuilt for cleaning businesses
Illustrative customer flow
How was your cleaning?
Bright Field Cleaning
✓ SpotlessSame team every time✓ Trustworthy in the homeGot the details✓ On time
Illustrative draft
Bright Field has cleaned our house every other week for about a year. Same two people every time, which matters when you're handing someone a key, and they get the…
Illustrative draft based on example customer answers. The customer edits every word.
Try anotherCopy & open Google
Why reviews stall
You're hired on trust and reviewed on adjectives.
A customer hands a stranger a key to the house and leaves for work. That's the actual transaction, and it's an enormous act of trust. Then they come home to clean baseboards, folded towel corners, and a house that smells right.
And they write "great job, house looks amazing." Which is kind, and which does nothing for the next person deciding whether to let your team in while they're at the office.
Whether you have 150 reviews or nine, the problem is the same. Thin reviews don't describe the consistency, the detail work, or the trust, so they give future customers and Google less context than a review that says what your team actually did.
Built for your work
Built for how cleaning businesses actually work.
Teams change. Reviews should still land
One-time deep cleans, move-outs, and standing routes need different review angles. small Talk uses service-specific topics so a move-out review doesn't read like a recurring one.
Trust is the product
Reviews where past customers describe leaving the house unlocked, or coming home to something better than they left, sell harder than any bonding-and-insurance badge.
The difference
From "house looks amazing" to a review that wins the next key.
Illustrative cleaning examples showing the difference.
Blank-box example
A
Alicia M.
House looks amazing! Great job.
Illustrative short review
Guided draft example
A
Alicia M.
Bright Field has cleaned our place every other week for about a year and it's the same two people every time, which matters a lot when you're leaving someone a key. They get the parts I'd never get to — baseboards, the inside of the microwave, under the couch cushions. When I've asked them to skip the office or focus on the kitchen they just do it, no fuss. Once something got knocked off a shelf and they told me before I noticed, which is the whole reason I still use them.
Example details: consistency, specific detail work, responsiveness, honesty when something went wrong
Example questions
The topics your customers actually care about.
small Talk comes pre-loaded with topics specific to your type of work. Customers tap. They don't type.
For recurring house cleaning
✓ Same team every timeConsistent quality✓ Trustworthy in the homeGets the detailsEasy to reschedule✓ Respects our requestsFair priceGood with pets
For deep cleans
✓ Better than expectedWorth the priceGot years of buildup✓ Thorough in every roomTook their timeHandled the appliances✓ No harsh smellClear about what's included
For move-out & turnovers
✓ Got the deposit backLandlord was satisfiedFast turnaround✓ Fit our closing dateEmpty house, spotlessHandled the carpets✓ Flexible on timingReliable for our rentals
Honest by design
Sometimes a room gets missed. Honest reviews still matter.
Sometimes a new cleaner misses the guest bath. Sometimes a customer expected windows and you never quote windows. Sometimes something gets broken. You need to hear it before the internet does.
small Talk gives every customer a real choice. Post publicly, even if it isn't glowing. Or send private feedback straight to your inbox. No review gating. No hiding the negatives. Just honest customers, honestly heard.
Helpful guides
A cleaner review ask starts before the link.
These guides cover the plain work around Google reviews: when to ask, what Google allows, and how to help customers finish without turning the request into pressure.
Cleaning business review guide
How recurring, deep-clean, and move-out customers can describe the detail work and the trust.
Read the guideHow to ask for Google reviews
Timing, wording, and follow-up that do not make the customer feel chased.
Read the guideGoogle review policy guide
What is allowed, what gets risky, and how to protect the listing customers trust.
Read the guideThe offer
One price. Every cleaning business.
$79/month
$79/month includes 500 customer requests. Need more? Add 100 for $25, and they stay until used. Your first 10 requests are free, with no card required.
See the full pricing detailsNo annual contract. No setup fee. No review gating. No auto-posting.
- Guided review links customers can actually finish
- Review drafts built from the customer’s answers
- One calm follow-up when the customer needs a few days
- A real private-feedback option when someone is unhappy
- Real-time alerts when a low rating or private feedback comes in
- See who opened, started, and copied
- Copy the review and open Google in one tap
Before you start
Questions from cleaning businesses.
I clean the same houses every two weeks. When should I ask?+
After the first month, once they've seen your consistency, and then only at real moments: a deep clean, a move-out, or a time your team handled a problem well. Asking a recurring client every visit is the fastest way to get muted. small Talk is designed for asking when the review will actually mean something.
Does this work for solo cleaners and larger teams?+
Both. Solo cleaners send the link from their phone on the way to the next house. Larger operations send from the office or let a team lead send from the field. It works from any device with no app to install.
Can a review mention the specific cleaner who was there?+
Only if the customer writes it themselves. small Talk never asks a customer to name an employee and never puts a name into a draft, because Google's policy addresses solicited employee mentions. If the customer chooses to name someone in their own words, that's their review.
Will it work with my scheduling software?+
Native integrations are on the roadmap. For now you can send a review link manually in about ten seconds, or upload a batch by CSV after a route day. If you want an API or Zapier-style workflow for your cleaning CRM, contact us and we'll help you work out what's possible today.
Can I offer a discount on the next clean for a review?+
No. Google's platform policy prohibits offering anything of value in exchange for a Google review, and the FTC's Consumer Reviews and Testimonials Rule separately addresses incentives conditioned on sentiment. small Talk has no incentive mechanic in the product at all.
Get started
You earned the key. Earn the review that shows why.
Send your first 10 review requests free. No credit card.
Send 10 free review requestsNo credit card required
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